Wednesday 24 October 2007
Photos: British intelligence recruits with in-game ads
The UK's Government Communications Headquarters (GCHQ) has launched what it claims is the world's first in-game recruitment advertising campaign. Job ads will appear in real world scenarios -- such as billboard and street advertising -- in a number of online games.
The GCHQ is an intelligence and security organisation that reports to the Foreign Secretary and works with MI5, MI6, the Ministry of Defence and the Foreign and Commonwealth Office.
This scene is from Ubisoft's Rainbow Six Vegas.
Text: Tim Ferguson, silicon.com
Photo credit: Ubisoft
